Entertainment Matters more at CES

DushkuThe Electronic Devices Assn. previewed an broadened version of their Entertainment Matters program, that is coming back towards the approaching Electronic Devices Show, inside a kickoff event Thursday in the Authors Guild of America West's HQ. Eliza Dushku, that has starred in TV series including "Doll house" and "Buffy the Vampire Slayer," continues to be named ambassador of Entertainment Matters, that was introduced this past year to provide Hollywood executives a more in-depth link with CES. The 2012 edition from the show is going to be locked in The month of january. "I have been a little of the tech geek," stated Dushku, who'll also represent this program with looks on Spike TV's coverage of CES. "Fans of my movies and Television shows happen to be a genuine tech-savvy group -- what you will call the first adopters." Variety and Ericsson are sponsors of Entertainment Matters the Screen Stars Guild is connect sponsor. This program has been based on a brand new website at EMatCES.com a top quality application is going to be ready by CES too. Dushku and Karen Chupka, senior Vice president of occasions and conferences at CEA, offered a sneak look at Entertainment Matters, that will introduce new elements this season including Next Generation and Red-colored Carpet programs which will give a led tour of CES to choose showbiz constituencies. Additionally, the Worldwide Academy of Web Television holds its first honours ceremony at CES, praising Web programming in 33 groups on the date still being determined. Coming back for any sixth year may be the Technology and Engineering Emmy Honours, to become presented through the National Academy of Television Arts & Sciences on Jan. 12. "Entertainment Matters was produced that will help you find what's associated with the entertainment industry at CES with razor-like target the regions of the show which you may want to consider,Inch Chupka stated. The big event also organised a choose number of digital-minded executives to go over technology-related issues highly relevant to CES inside a panel moderated by Brent Weinstein, mind of digital at UTA. Shawn DuBravac, director of research at CEA, predicted that "2012 becomes the entire year from the interface" at CES. Neil Davis, mind of digital and corporate development at Blockbuster, praised the significance of social networking in a technology experience. "When customers begin to connect to content, they would like to control this content more," he stated. Jane Espenson, talking to producer on "Not so long ago," stated the television industry continues to have a methods to go toward adopting digital innovation but it's only dependent on time. Contact Andrew Wallenstein at andrew.wallenstein@variety.com